ARROJO Expo: Show Report

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Date: January 27th 2011



If the concept of the first ARROJO expo -- raise a platform for the skills of hairdressers to be shared; make a positive contribution to the direction of our craft -- was simple, the execution was extraordinary.	We are thrilled to say expo was a stunning sold-out success. We opened our doors to the hairdressing community, sharing education, inspiration, and celebration. Over the past two days we have been busy collating the images and putting together a report of all of the presentations. To see show images and read the full report, visit our education news blog, here For those at the show, you'll also remember the fun and fabulous photo-booth at the expo party. To check out the wild array of images there, click here To order prints, click here ARROJO Expo was born to have a positive impact on the future of our craft; it is to the credit of the industry that so many people chose to be a part of it. -- Nick Arrojo Here's a few quotes from expo attendees: "I loved the overall feeling and tone of the event. Even the people who attended were amazing. I felt really connected to the ARROJO staff. Dennis rocks! Nick was awesome!" -- *Kristen Sarosa, , New Jersey* "Outstanding work. Love you guys. It's so refreshing when a group of peers get together to share ideas. Words cannot do justice to how much I enjoyed it." -- *Antonia Quintier, Canada* "Great weekend. Going back to the salon with newfound inspiration. It was great to look at hair through different eyes." -- *Eric Dominguez, Montclair, New Jersey* "Expo was great -- inspiring, motivating, energizing. I'll definitely be back!" -- *Robert Thomson, Albany, New York* "I am totally inspired with ARROJO taking the industry by storm and encompassing all the aspects of our world. Amazing, visionary." -- *Ellana Berenbaum, Christie Adam Salon, Virginia* "A really wonderful opportunity to witness the energy, passion, and skill that ARROJO have brought into the industry and what they are giving back. Great." -- *Michelle Raleigh, North Carolina* "This is the most inspirational, awesome, fun educational experience I've ever had. You guys are the best." -- *Marquetta Breslin, Marquetta Breslin Salon, South Carolina* "Wonderful from start to finish. Incredibly inspiring!" -- *Liza Demanino, New York* "Expo exceeded my high expectations. Everyone I met was friendly and happy to help." -- *Kristin Tomicce, Kentucky* "Another ARROJO success. Keep on keeping on!" -- *Kathleen Rose, California* PSST: Look out for expo Atlanta later this year!

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