About Expo 2012

The philosophy and mission is to immerse hairdressers into ARROJO's multi-award-winning hairdressing culture by way of dynamic runway presentations, intimate seminar sessions, and time shared together mingling at fun, inclusive parties.

We also invite globally recognized guest artists to share their insights and inspirations for craftsmanship and creativity, business success, and a greater, more unified industry.

Alongside ARROJO's in-house pioneers like Nick and Lina Arrojo, Gerard Scarpaci, this year's guests already include: Gordon Nelson (International Creative Director, Regis), Neil Ducoff (founder & CEO, www.strategies.com, a premier resource for business growth), Leon Alexander (founder & CEO of Eurisko, the leading design consultancy in the salon business).

Here's a look at the Expo Schedule

Saturday, April 28: As attendees arrive in New York, Expo begins with a pre-event evening gathering party at ARROJO studio. Come see our space, enjoy mingling and cocktail drinking with your industry peers.

Sunday, April 29: Starting in the morning, Expo Day One features all day inspiration at City Winery, a stunning independent music venue. In a series of chic runway shows, ARROJO master stylists and global guest artists feature the latest trend forecasts, pioneering techniques, and newest innovations in modern scissor and razor cutting, creative and fashion-forward color. This is a lofty and rarefied close-up of the way world-class stylists create tomorrow's most desirable looks. Lunch and refreshments are included.

Sunday Night Party, and Nick: As part of day one, there will be a post show get together with party entry, food and drink included in the event ticket price. This is opportunity to meet new people, make connections, have fun, and celebrate Expo.

And as a special addition to this special night, Nick Arrojo presents an original new show featuring his future forecasts in trend and technique. A unique opportunity to see the best of the best at work.

Monday, April 30: Expo Day Two is all about hands-on education. There are many workshops, each covering a different aspect of the craft, including: business and brand building with Nick, scissor-cutting, razor-cutting, color, and editorial styling.

These workshops take place in the morning. Ticket-holders are entitled to one morning workshop. In the afternoon of Day Two, there is a Success Symposium with Nick Arrojo and guests. All ticket-holders can attend.

ARROJO Expo uses inspirational, career-shaping education, mentoring and business support to have a positive impact on the future of your craft.

Be A Part Of It.

Expo tickets are now on sale, and available online. There are four ticket options. To view them all, please click here

You can also book tickets and get more info by calling: 212 242 7786 ext 216

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