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From: "ARROJO American Wave" <info@arrojoproduct.com>
Subject: American Wave Certifications and Happy Mondays In Vegas and California
Date: September 26th 2013



ARROJO continues to serve the industry we love by providing education, inspiration, and opportunity to stylists across the country.
We are offering Single-User American Wave Certifications in Las Vegas (Oct. 14), in Monterey, CA (Nov. 11), and in New York (Nov. 17). Plus, the Certification Seminars in Las Vegas and Monterey are both followed by our signature, Happy Mondays Seminar, giving stylists the chance of an amazing double dip into our career-shaping education. For full details, please see the tiles below...
American Wave is a revolutionary salon service created by myself and my texture specialists. We use modern ionic waving lotion and editorial hair setting techniques to create a variety of permanent textures for clients. On a combination of models and mannequins, our Single User Certification Classes teach --- through demonstration and hands-on work --- three American Wave techniques: The Beach Wave: Learn to marry straight and wavy textures to create sexy, tousled beach waves. Style Support: Learn to add volume and texture to hair that lacks life and vitality, creating perfect style support for blow-dries and hot-tools. Expanded Curls: Learn to maximize natural texture to create buoyant, resilient curl patterns that are fabulous and full. With three certifications this fall, it's time to catch the wave of the future...
For anyone that lives and works near Nevada, our American Wave Certification date at Let's Talk About Your Hair Salon, Las Vegas, is the perfect time and chance to become certified in this pioneering service and skill. The class runs from 10am till 4pm. Tuition: $350. The event is followed by Happy Mondays, led by Nick Arrojo. Happy Mondays is free to attend with an RSVP. For American Wave Booking info and/or to RSVP for Happy Mondays Las Vegas, please contact lyla@arrojonyc.com. Or Call: 212-242-7786 x 217. For more info, click here.
For professionals on the West Coast, our American Wave Certification date at Oya Salon, Monterey, is the perfect time and chance to become certified in this pioneering service and skill. The class runs from 10am till 4pm. Tuition: $350. The event is followed by Happy Mondays, led by Nick Arrojo. Happy Mondays is free to attend with an RSVP. For American Wave Booking info and/or to RSVP for Happy Mondays Monterey, please contact lyla@arrojonyc.com. Or Call: 212-242-7786 x 217. For more info, click here.
For stylists working on the East Coast, our American Wave Certification date at our Advanced Academy, NYC, is the perfect time and chance to become certified in this pioneering service and skill. The class runs from 10am till 4pm. Tuition: $350. For American Wave Booking info, please contact lyla@arrojonyc.com. Or Call: 212-242-7786 x 217. For more info, click here.
After the exciting launch of American Wave in 2012, Nick Arrojo was asked to show the timeless elegance, beauty and grace of texture on NBC's The Today Show. Due to popular demand, NBC then featured our wildly-popular salon service on their revered blog, The Thread. The resulting slideshow offers a great insight to the trend and technique, from consultation to application to result. For NBC's take on American Wave, click here.
In 2013, we launched an alternative version of American Wave. American Color Wave was made to enable stylists to combine the magnetic power of vibrant, striking color with the beautiful elegance of textures with artful tousle and flow. Showing the brilliant potential of American Color Wave, our Coney Island collection offers a free-spirited look at the magnetism of beach babes. To see the full spread, click here.
Earlier in the year we launched ARROJO American Color Wave at ARROJO NYC. A hundred hairdressers crammed in as Nick Arrojo and his team of world-class texture specialists gave an inaugural American Color Wave presentation that centered on "soft, natural-looking wave and curl patterns for a new generation style-conscious consumers who want to combine bombshell colors with fashionable textures..." To read all about it, click here.

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